UCBI expands financial advisory services

United Community Banks, Inc. is expanding its Advisory Services division. UCBI, headquartered in Blairsville, announced this week it has acquired FinTrust Capital Partners, LLC and its operating subsidiaries.

FinTrust is a 13-year-old employee-owned investment advisory firm headquartered in Greenville, South Carolina, with additional locations in Anderson, South Carolina, and Athens and Macon, Georgia.

The firm provides wealth and investment management services to individuals and institutions within its markets, a news release from UCBI states. As of March 31, 2021, FinTrust had assets under management of $2.0 billion across its advisory, retirement planning, and brokerage businesses.

According to United’s Chairman and CEO Lynn Harton, the bank holding company’s investment advisory business has grown organically over the past several years. They expanded in 2020 with a broader product offering through the acquisition of Seaside’s wealth management business.

“The addition of FinTrust, a strong and growing Registered Investment Adviser, continues the expansion of our product offerings and gives us additional opportunities to provide a full range of financial services to our customers,” says Harton.

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