The Truett McConnell University athletic department announced Sara Sullivan, a TMU softball alum, as the new Director of Athletic Marketing and Communications. Sullivan’s formally assumed the role on July 26.
“This position is one of the most influential and important positions within our department,” says TMU Athletic Director Coach Jenni Shepard. “It is a position which holds great importance promoting our brand, telling the stories of our student-athletes and programs, and most importantly helping to influence others for Christ through athletics at Truett McConnell University.”
Sullivan is a native of McDonough, Georgia. She attended TMU from 2016-2020 and received her Bachelor’s in Business Administration with a Concentration in Sports Management and a minor in the Great Commission. Sullivan is currently pursuing her Master’s in Business Administration at Truett McConnell.
During her time at TMU, Sullivan was a four-year collegiate athlete and worked as a student worker in the Sports Information Department. She served as Vice-Chair of the Association of Student-Athletes. She spent the 2020-2021 academic year working as the Graduate SID Assistant at Truett McConnell, assisting in covering 20 athletic teams.
“I am very excited for the opportunity given to assist in the growth and promotion of an institution that has played a major role in who I am today,” says Sullivan. “I am excited to see all the success that is to come from the 2021-2022 seasons. Go Bears!”
